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FAQ - frequenty asked questions

 

Our print guide has been out and about since February 2008 and in that time we've had great feedback. Most has been positive, with most of the major criticisms being from people who – like us – are committed to 'tangible change' and think that we haven't gone far enough.

I'm encouraged by people using the guide, but even more so by people actually asking the questions as to “why” certain products are rated over others, and giving feedback in the light of what they know.

Some of the most controversial areas have been  'Animal Testing' , 'Palm oil', and 'Tuna'.

We're tried to give adequate responses to these questions and the others that have come to us.

 


How can you have 'Ethical' supermarket purchases? Isn't this an 'oxymoron' given the large and generally exploitative practices of supermarkets, especially in Australia?

  • According to Wikipedia, ethical consumerism/shopping is: “buying things that are made ethically. Generally, this means without harm to or exploitation of humans, animals or the natural environment”. Whether this can ever be achieved by shopping at a supermarket for goods that are mass produced, as part of a system where profit is the primary motivator, is of course a key question.

  • It’s worth noting that the goal of the guide is to reach a mainstream audience with some new criteria for purchasing their everyday essentials. Many people use the supermarket and will continue to do so, so we hope to introduce them to some criteria along side ‘cost’ and ‘convenience’ which are the primary motivators of most purchases. I’m the first to admit it is a very ‘light-green’ approach, and we see it as a starting place for people. I suggest that the way to live more ethically is to start to engage with the issues one by one, and then changing your behaviour to reflect a responsible approach. Ultimately this may mean avoiding the supermarket totally, which would be the ideal – right now it is the place we are encouraging people to move towards.

  • First step is to ask “Do I need this product?”


Why have you focussed on 'company record'? Isn't this just one criteria amongst many? Can you give a ranking to products based on their features as well as their company track-record?

  • The guide's focus is on company track record. It's one aspect of the whole picture of a product that is 'not on the label'. Some of the many criteria to use when seeking for a more ethical purchase are outlined in the centrespread of the guide (and here) and throughout it as information blurbs.

  • We’d love to more comprehensively cover products and their features, and this is the goal of the wider project. However this is a large task given the huge amount of products – each with various features. We’ve sought to address this with the ‘Outstanding product features’ star – giving a preference; and also pointed out common features for products types. We’re looking for people who are interested in helping in the expansion of the content of the project.


Isn't the rating system ( tick-swish-cross-boycott ) a little simplistic? The guide relies on information from secondary sources, which may be incompatible with each other

  • It’s a very simple rating system. We recommend avoiding from companies with a negative record, and then choosing the best of those left. At the most basic level we are simply trying to give people tools to assist in making a better choice - a way of distinguishing a preference. It could be said that such a comparison is comparing ‘apples’ with ‘oranges’, however we encourage users to follow the links to the sources themselves, and make up their own minds. We are working on a system to allow users to choose the sources used and so ‘customise’ the rating to better match what they value.

  • Unfortunately some large companies seem to rate well, given their resources to put in place sustainability measures. This is a distinct limitation of the methodology. We would recommend buying from smaller, local businesses in preference to larger foreign owned ones.


What is your definition of “Australian Owned?

  • Our definition of ‘Australian owned’ is more than 50% owned by Australian based organisations. This is related to where the company is registered and where they pay tax. Australian based subsidiaries of foreign owned companies are not ‘Australian-owned’. By supporting Australian owned businesses over foreign-owned, we channel money into the local (Australian) economy rather than overseas. This supports infrastructure here. Additionally operations in Australia are more likely to conform to requirements for fair wages and conditions.


What is your criteria for including products in on the website?

  • Basically they are the ‘common brands' found in the supermarket.


There is some ambiguitiy about the companies who test on animals and those that do not test on animals. How do you choose which companies are criticised for testing on animals?


We use 2 key resources for animal testing criticisms:

  • PETA (People for the Ethical Treatment of Animals), a US animal rights organisation, have a 'Companies that Do' and “Companies that Dont' list found here search.caringconsumer.com
  • Uncaged Campaign, a UK based anti-vivisection (anti-animal testing) not-for-profit organisation has a guide to companies involved in animal testing here: www.uncaged.co.uk/animaltesting.htm

There are some inconsistencies between these sources, and this is partly due to the line drawn for animal testing. More specifically, Beiersdorf, Colgate and PZ Cussons are listed as 'companies that test on animals themselves or pay researchers to carry out animal tests on their behalf' by Uncaged, yet PETA don't mention them at all. We have given these companies criticisms for animal testing.

Some other companies are included on PETA's cruelty free shopping list, while Uncaged list them as companies who claim their products are ‘not tested on animals’ yet still source ingredients that have been animal-tested for use in these products. Examples include Revlon, Estee Lauder and Avon. We have not given these companies criticisms for animal testing.

There seems to be the following distinctions between company claims:

  1. No claim (likely to be animal tested)
  2. None of our products are tested on animals.
  3. None of our products, or ingredients are tested on animals, and no testing is done on our behalf.

Our understanding is that there is presently no legal requirement for companies to test their personal care and household products on animals before selling them to consumers. There is however a requirement that these products can be assured as safe for human use. (There is a legal requirement for some pharmaceutical products to be tested on animals.)


Although non-animal test methods have proved to be more reliable and less expensive than animal tests in most cases, some companies still test to defend themselves against possible consumer lawsuits.


In the European Union an official ban on animal testing for cosmetic products came into place in 2009. Six years prior, beauty companies were encouraged to start finding alternative methods to the cruel animal tests of the past without compromising consumer safety. The new regulations prohibit any further testing of ingredients on animals, and also prohibit the sale of any final product that contains ingredients that were tested on animals. Choose Cruelty Free have a campaign to see similar legislation introduced in Australia www.choosecrueltyfree.org.au/stoptesting.html


Note: Animal testing is legal in Australia but there are laws to ensure the protection of animal welfare. The National Health and Medical Research Council’s Code of Practice for the Care and Use of Animals for Scientific Purposes is the basis for all practices and procedures in Australia. "The code ensures that animal testing is: valid, humane, justifiable and considerate" (from www.actnow.com.au/Issues/Animal_testing.aspx)


Our position: We have given a cross to companies that still engage in animal testing if they are listed as testing on one of the two lists cited above. Exceptions to this are if companies have publicly declared that they are phasing out testing and that it is deemed 'necessary and required by law'. This is a difficult call. We have based our judgment on the information available and encourage you to evaluate the information for yourself


I heard product 'X' product contains palm oil. Why do they still get a tick?

Due to inadequate labeling laws and a lack of comprehensive information on which products contain palm oil, we don't give criticisms for palm oil use.

It is not always easy to identify products with palm oil. Under Food Standards Australia New Zealand requirements, it is sufficient to have vegetable oil in the list of ingredients on the packet, even though the product contains palm oil. As a rule of thumb, if the saturated fat content is about 50%, there is a good chance that the vegetable oil will in fact be palm oil.

If we added criticisms for all companies who had palm oil in their products, almost every company would get a cross, making it difficult to distinguish between companies on other issues. (For example in margarines, Melrose is the only one that does not have a palm oil derivative).

The only assessment source we use currently in respect to palm oil is a WWF (World Wildlife Fund) report that rates companies relating to their commitments to, and actions on, responsible purchasing of palm oil. You can see the scorecard for European companies here and Australian companies here.

WWF's Palm Oil fact sheets includes this:

Q. How do I know if my product contains sustainable palm oil?

A. The simple answer at the moment is... you don't!

The best resource for finding products that don't contain palm oil is the 'Helping you buy responsibly' section on the BOS Australia website at www.orangutans.com.au

 

Find out more about the RSPO (Roundtable on Sustainable Palm Oil) and its signatories, including Unilever, H.J. Heinz, Nestlé, Johnson & Johnson and Cadbury. See more.  Note that the RSPO has been criticised by many groups including Friends of the Earth as a way to make the palm oil industry look 'responsible' or 'sustainable' without actually reducing deforestation. “...it does not halt the expansion of damaging oil palm plantations and it does not benefit local communities. Basically it fails to deal with the causes of the palm oil problems” - Friends of the Earth International Agrofuels Campaign Coordinator Torry Kuswardono from Indonesia. 

 


The brands listed as 'most sustainable' in the Greenpeace Canned Tuna Guide are different from those recommended in your guide.  How can I make sense of this?

 

The inconsistency here is because our ratings are for the company, whereas Greenpeace are rating by brand. The Greenpeace Canned Tuna Guide was released after the 2010 Guide to Ethical Supermarket Shopping. Personally we'd recommend you don't buy tuna at all.

 

The Australian Marine Conservation Society guide suggests four fish types to look for as more sustainable:

  • Whiting (over dory)
  • Bream (over flake)
  • Flathead (over redfish)
  • Calamari (over scallops)

If you must buy tuna we suggest you refer to the Greenpeace Canned Tuna Guide and write or email the companies with tuna brands you are avoiding to tell them why you're not buying their product anymore. You can email them from the company pages

 


Why is the Ethical Consumer Group working with Outware Mobile on the Shop Ethical! iPhone app?

There has been some criticism that the Shop Ethical! app developer Outware Mobile also produces gambling related apps. It is true that Outware Mobile have produced an iphone app for the Melbourne Spring Racing Carnival, commissioned by News Limited.

Outware Mobile point out that 'SuperRacing app is not a gambling app but rather a form guide to the spring racing carnival races. Apple does not allow gambling apps into the appstore'. There is sure to be a wide range of opinion as to whether the SuperRacing app is 'ethical' or not.

We are not big fans of the horsies, or the pokies, or News Limited for that matter. However we decided to proceed with the iphone development, knowing about this previous work and viewing it in the light of the full range of Outware Mobile's work, much of which has had a strong focus on providing useful empowering information. Examples include the RiderLog app for Bicycle Victoria and the Snap Send Solve app that lets you proactively report issues to your local council.

For some years we had been asked by people if an app for mobile devices was in the pipeline. In mid 2009 Outware Mobile approached us having used the print and web guide and, after some discussion, offered to build the app as a collaborative project (our data, their app development) with no up front charges. We saw this as a way to make the guide available to people in new way, and also give this relatively new business an opportunity to showcase their skills in a positive way. No other organisation offered to make the app.

 


Why don't you include supermarket house-brands?

We haven't covered house-brands throughout our guide because it's extremely difficult to find good / comprehensive information on who manufactures specific house-brand products. The best we've come across is a general directory, the Private Label Manufacturers Association directory, which is a list of companies and services that fulfill private label requirements. It gives some indication of who the major suppliers are.

If we did list house-brands in our product tables, the same brands would be appearing again and again. Using our current methodology these brands would be listed under Woolworths or Coles (Wesfarmers) and given a 'cross' rating. Coles and Woolworths both receive criticisms for owning poker machines. See more on Supermarkets in Australia.

Generally we don't recommend house-brands as they (1) do not disclose who supplies the product - you don't know 'where your dollar is going', and (2) channel money to the big supermarket chains. Australia has one of the most concentrated grocery markets internationally, with the two top players, Coles and Woolworths, accounting for over 80% of grocery sales in Australia. House-brands are the cheapest option however cheap always comes at a cost to growers (See Four Corners 'Price that we pay', August 2008). We encourage support for local manufacturers where possible.

Sometimes when options are limited, house brands may be the best alternative. If you are buying house brands, and if supporting local manufacturing in Australia or reducing your food miles is important to you, we recommend you check the house brand label to see where it is made and choose 'Product of Australia' as best choice, 'Made in Australia' as next best, and 'imported' as last preference.

We are considering ways to make our position on house-brands clearer.

 

Why haven't you included animal welfare concerns to do with dairy farming (such as Bobby Calves) as an 'Industry Alert'?

Common industry practice in the dairy industry is to send male calves off to slaughter at five days old. This practice has been criticised by animal welfare group and has come into the media of late with RSPCA's campaigning against an industry proposal to let calves heading for slaughter go unfed as a cost cutting means (Weekly Times, SMH). Find out more details at RSPCA - What happens to Bobby Calves.

Other concerns relate to the removal of calves from their mothers, which is also part of standard industry practice and in the present system essential for dairy production.

We have flagged the Bobby calves issue on the product type comparison pages for products that are predominately dairy (butter, cheese, milk, milk power, flavoured milk, yoghurt, ice cream. cottage cheese, cream custard) but have not flagged this as an Industry Alert. We could have gone either way on this but with the goal of introducing issues in a way that allows people to take on one issue at a time and dairy being such a major part of people's daily foods we have chosen to note it, but not emphasise it as an Industry Alert.

If this issue is important to you, we suggest choosing products from companies that have animal welfare on their agenda, such as Elgaar Farms - a biodynamic farm in Tasmania (see organic standards, and biodynamic standards). See Elgaar Farms response to our email as to their Animal Welfare practices. Another positive alternative is Barambah Organics, based in Queensland, who have a policy that involves keeping all bobby calves.

Of course a great option to avoid the many issues associated with dairy farming is to go dairy free. If you’re thinking about going vegan, remember to pay special attention to getting enough iron, calcium, vitamin D, and vitamin B12 in your diet. Here's some product alternatives from Animals Australia.

 

Where do you receive your funding from and why are you charging for the updated version of the Shop Ethical iPhone app?

There has been some criticism that, unlike some other apps available, we have a charge for the annual update of information in our Shop Ethical iPhone app.

We update the guide each year as information on companies do change and so information in previous editions does become out of date. We're keen to get the information out there and so have made all information available for free on the website. We do charge for the app as it, along with guide sales and workshops, is our only source of income*. This allows us to continue to do what we do, and be independent from commercial interests.

Of course, the guide is exploring the real cost of our everyday purchases. The iPhone app is about $5, the print guide $7, which we consider a reasonable amount to be paying once a year for the information we collate together. It's a little more than the cost of a cup of coffee.

* We have also received a small grant in 2010 from Maribrynong City Council to set up a movie library.