Supermarkets take most of Australia's alcohol spend22nd Mar 2017 — Australians spent a massive $14.5 billion on alcohol from liquor retailers across 2016 says the latest data released by Roy Morgan Research.
Almost three-quarters of this money went to supermarket-affiliated retailers with independent stores dragging far behind the major chains like Dan Murphy's and BWS.
Woolworths' Dan Murphy's continued its success in 2016, taking approximately 30 per cent of the total $14.5 billion spent at liquor stores.
Combined, Woolworths-owned alcohol stores took just under 50 per cent of the total money spent at liquor stores by Australians across the year.
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